Huawei Takes the Lead in Global Smartwatch Shipments — What It Means for Nepal
According to the latest Q2 2025 report from Counterpoint Research, Huawei has officially claimed the number one spot in global smartwatch shipments, growing its market share from 15% to 21% year-over-year. This 8% surge puts Huawei ahead of major competitors like Apple, Xiaomi, Samsung, Amazfit, Zeblaze, Ultima, and others.
Smartwatch Trends in Nepal: What Brother-mart Is Seeing?
At Brother-mart.com, Nepal’s leading gadgets store, we’ve also seen a noticeable rise in smartwatch sales across all price segments—from premium models above Rs 40,000 to mid-range options around Rs 10,000 and budget-friendly picks below Rs 10,000.
Nepali consumers are showing a clear preference for discounted and mid-to-low range smartwatches, likely influenced by income levels and practical value. While premium brands still attract attention, affordability and functionality are driving most purchase decisions.
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Global Market Breakdown: Huawei vs. the Rest
Globally, Huawei now holds 21% of the total smartwatch market share, followed by:
- Apple at 17%
- Xiaomi at 9%
- Samsung at 6%
- Other brands collectively at 40%
Apple’s declining sales and inability to dominate the market may pose long-term challenges for its revenue. With the iPhone 17 launch scheduled for September 9, all eyes are on whether Apple can bounce back and regain momentum.
Rising Competition from Chinese Brands
Chinese tech giants like Xiaomi and Imoo are stepping up in the smartwatch and wearable segment, offering:
- Advanced health tracking features
- AI-powered lifestyle tools
- Long battery life
- Affordable pricing across all age groups
Imoo, in particular, is gaining traction among parents for its kids’ smartwatches, which offer location tracking and safety features. Brother-mart has started offering these kid-friendly wearables and expects strong growth in this category in the coming years.
Ecosystem Advantage: Why Huawei Is Winning?
Huawei’s success isn’t just about hardware—it’s about ecosystem. Platforms like HarmonyOS, WearOS, and WatchOS have helped build user trust and loyalty, especially in regions like China, India, and neighboring countries. With continued investment in these areas, Huawei and other Chinese brands are expected to capture even more market share.
Meanwhile, Samsung’s global smartwatch dominance is slipping, with a 3% year-over-year decline, signaling that consumers are now prioritizing value and features over brand loyalty.
Final Thoughts
The smartwatch market is evolving fast, and Huawei’s rise is a clear sign of shifting consumer preferences. In Nepal, affordability, functionality, and smart features are driving demand—and Brother-mart is proud to be at the forefront of this change.
Do you own a Huawei smartwatch? Curious about specs, features, and pricing in Nepal? Drop your thoughts in the comments and follow Brother-mart on social media for the latest deals, tech news, and exclusive offers.
